Year

2019

Client

Danone S.A., Actimel France

awards
Year

2019

Client

Danone S.A., Actimel France

This is our work for Actimel France.

The project specifically involved redesigning the fruit illustrations and compositions on the pickup carton box and the labels of individual Actimel shots.



A vast amount of drafts and illustrations were created to fit the iconic brand's new positioning. We went with fruit designs that met the fine balance between illustration and realistic drawing.

Over 40 different drawings of strawberries were made to reach the right balance between illustration and fruit representation.

MEET
let's
Ioanna Drakaki
Head of Design - Partner

Rådhusstræde 5, 1.
DK-1466 Copenhagen K
Denmark


T +45 28772840
ioanna@lazysnail.design
COLLABS:
MEET
let's
Jannik Weylandt
Managing Director - Partner

Rådhusstræde 5, 1.
DK-1466 Copenhagen K
Denmark


T +45 53852840
jannik@lazysnail.design
COLLABS:
MEET
let's
Maro Tsagkaraki
Project Manager

Ainikolioti 6
GR - 71201 Heraklion
Greece


T +30 2810344750
maro@lazysnail.design
COLLABS:
Need our point of view? Let’s go through your needs in one insightful free hour.
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Year

2019

Client

Danone S.A., Actimel France

awards
Year

2019

Client

Danone S.A., Actimel France

This is our work for Actimel France.

The project specifically involved redesigning the fruit illustrations and compositions on the pickup carton box and the labels of individual Actimel shots.



A vast amount of drafts and illustrations were created to fit the iconic brand's new positioning. We went with fruit designs that met the fine balance between illustration and realistic drawing.

Over 40 different drawings of strawberries were made to reach the right balance between illustration and fruit representation.

MEET
let's
Ioanna Drakaki
Head of Design - Partner

Rådhusstræde 5, 1.
DK-1466 Copenhagen K
Denmark


T +45 28772840
ioanna@lazysnail.design
COLLABS:
MEET
let's
Jannik Weylandt
Managing Director - Partner

Rådhusstræde 5, 1.
DK-1466 Copenhagen K
Denmark


T +45 53852840
jannik@lazysnail.design
COLLABS:
MEET
let's
Maro Tsagkaraki
Project Manager

Ainikolioti 6
GR - 71201 Heraklion
Greece


T +30 2810344750
maro@lazysnail.design
COLLABS:
Need our point of view? Let’s go through your needs in one insightful free hour.
By clicking “Accept”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Cookie Policy for more information.