Services
Year
2019
Client
Danone S.A., Actimel France
awards
ServiceS
Year
2019
Client
Danone S.A., Actimel France
Illustration design for Actimel France
This is our work for the famous cultured yogurt shot.
This project required us to redesign the fruit illustrations and compositions on the pickup carton box and the labels of individual Actimel shots.
We created a vast amount of drafts and illustrations.
All hand-drawn and meticulously modified in each step until completion, to fit the iconic brand's new positioning.
After numerous trials and errors, we went with fruit designs that met the fine balance between illustration and realistic drawing.
Over 40 different drawings of strawberries (and raspberries, and blueberries, and pineapples…and so on) were created to reach the *just right* balance between illustration and fruit representation.
see relevant work
see relevant work
MEET
let's
Jannik Weylandt
Managing Director - Partner
Rådhusstræde 5, 1.
DK-1466 Copenhagen K
Denmark
T +45 53852840
Managing Director - Partner
Rådhusstræde 5, 1.
DK-1466 Copenhagen K
Denmark
T +45 53852840
jannik@lazysnail.design
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