Year

2019

Client

OMU NGO

awards
Year

2019

Client

OMU NGO

A logo design that cares

Every so often a project comes along that gets us right in the feels. OMU was such a project.

“No single topic concerning people, animals or the environment can be disassociated from the rest.” The Omu mission statement depicts their philosophy and field of action and it served as the main source of inspiration in creating their visual identity.

We were honored to take on this project pro bono and contribute to their mission. It made all of us feel that we’re part of something bigger.

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OMU means ‘together’ and ‘unity’ in Ancient Greek.

We wanted the logo to have a holistic feel to it, while depicting OMU’s values of unity, fellowship, and contribution as a way of approaching the ever-changing and ever-challenging issues that our society faces.

It’s this sense of caring that became our conceptual centerpoint.

The logo naturally transformed in two hands holding each other in a circle, a universal and recognisable symbol of affection. It assumes various forms, somewhat reminiscent of  a puzzle.

All the pieces, people, animals, and natural elements complete each other and exist as a whole. We turned the individual parts of the logo into a harmonious pattern which appears in various applications of their corporate identity.

MEET
let's
Ioanna Drakaki
Head of Design - Partner

Rådhusstræde 5, 1.
DK-1466 Copenhagen K
Denmark


T +45 28772840
ioanna@lazysnail.design
COLLABS:
MEET
let's
Jannik Weylandt
Managing Director - Partner

Rådhusstræde 5, 1.
DK-1466 Copenhagen K
Denmark


T +45 53852840
jannik@lazysnail.design
COLLABS:
MEET
let's
Maro Tsagkaraki
Project Manager

Ainikolioti 6
GR - 71201 Heraklion
Greece


T +30 2810344750
maro@lazysnail.design
COLLABS:
Need our point of view? Let’s go through your needs in one insightful free hour.
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Year

2019

Client

OMU NGO

awards
Year

2019

Client

OMU NGO

A logo design that cares

Every so often a project comes along that gets us right in the feels. OMU was such a project.

“No single topic concerning people, animals or the environment can be disassociated from the rest.” The Omu mission statement depicts their philosophy and field of action and it served as the main source of inspiration in creating their visual identity.

We were honored to take on this project pro bono and contribute to their mission. It made all of us feel that we’re part of something bigger.

OMU means ‘together’ and ‘unity’ in Ancient Greek.

We wanted the logo to have a holistic feel to it, while depicting OMU’s values of unity, fellowship, and contribution as a way of approaching the ever-changing and ever-challenging issues that our society faces.

It’s this sense of caring that became our conceptual centerpoint.

The logo naturally transformed in two hands holding each other in a circle, a universal and recognisable symbol of affection. It assumes various forms, somewhat reminiscent of  a puzzle.

All the pieces, people, animals, and natural elements complete each other and exist as a whole. We turned the individual parts of the logo into a harmonious pattern which appears in various applications of their corporate identity.

MEET
let's
Ioanna Drakaki
Head of Design - Partner

Rådhusstræde 5, 1.
DK-1466 Copenhagen K
Denmark


T +45 28772840
ioanna@lazysnail.design
COLLABS:
MEET
let's
Jannik Weylandt
Managing Director - Partner

Rådhusstræde 5, 1.
DK-1466 Copenhagen K
Denmark


T +45 53852840
jannik@lazysnail.design
COLLABS:
MEET
let's
Maro Tsagkaraki
Project Manager

Ainikolioti 6
GR - 71201 Heraklion
Greece


T +30 2810344750
maro@lazysnail.design
COLLABS:
Need our point of view? Let’s go through your needs in one insightful free hour.