Client
SIKINNIS
location
Greece
Year
2019
Services
awards
Red dot award 2020 brand design
client
SIKINNIS
location
Greece
year
2019
ServiceS
Sikinnis
A visual identity inspired by movement.
Sikinnis is a Dance and Performing Arts Center, dedicated to embracing and promoting artistic movement and creativity through experimentation and research.
Behind Sikinnis is Konstantinos Tsakirelis, a renowned choreographer and accomplished dance instructor.
What he aspired to was a home for dance and performing arts.
Here, passionate individuals can be inspired and engage in art through regular classes, practices, workshops, performances, presentations, exhibitions, concerts and more.
And that’s how Sikinnis was born.
The name refers to the dance of the chorus in ancient Greek satyric drama.
A loud and fast dance following the sounds of the lyre or the flute.
We went for a boldly designed logo.
Naturally, movement was one of the main concepts our design had to represent, but we also wanted to point to the idea of a strong structure.
Something like a sturdy castle that would turn into a creative melting pot for performing arts. The idea that helped us reconcile the flow of movement with the rigidity of a building was joints.
We treated every turn of the heavy type forms as a pivot point, giving the final structure a sense of movement caught in a snapshot, rather than a static feel.
At this point, the unicorns, the dancing elephants and the ancient gods barged in.
These unexpected characters were illustrated in a freehand, organic manner, adding a personal touch and an appealing contrast to the branding. Naturally, they are all inspired by Konstantinos’ past performances.
The branding receives its final playful twist through a carefully selected collection of colourful, textured papers, chosen according to each application.
The branding receives its final playful twist through a carefully selected collection of colourful, textured papers, chosen according to each application.
see relevant work
see relevant work
MEET
let's
Jannik Weylandt
Managing Director - Partner
Rosenvængets Allé 11, 1.
2100 København Ø
Denmark
T +45 53852840
Managing Director - Partner
Rosenvængets Allé 11, 1.
2100 København Ø
Denmark
T +45 53852840
jannik@lazysnail.design
COLLABS:
Photography by: Nikolas Leventakis
