Services
Year
2019
Client
SIKINNIS
awards
Red dot award 2020 brand design
ServiceS
Year
2019
Client
SIKINNIS
A visual identity inspired by movement.
Sikinnis is a Dance and Performing Arts Center, dedicated to embracing and promoting artistic movement and creativity through experimentation and research.
Behind Sikinnis is Konstantinos Tsakirelis, a renowned choreographer and accomplished dance instructor.
What he aspired to was a home for dance and performing arts.
Here, passionate individuals can be inspired and engage in art through regular classes, practices, workshops, performances, presentations, exhibitions, concerts and much, much more.
And that’s how Sikinnis was born.
The name refers to the dance of the chorus in the ancient Greek satyric drama.
A loud and fast dancing following the sounds of the lyre or the flute.
We went for a boldly designed logo.
Naturally, movement was one of the main concepts that our design had to represent, but we wanted to also point out the idea of a strong structure.
Somewhat of a sturdy castle that would turn into a creative melting pot for performative arts. The idea that helped us reconcile the flow of movement with the rigidness of a building was joints.
We treated every turn of the heavy type forms as pivot points, giving the final structure a sense of movement caught in a snapshot rather than a static feel.
At this point the unicorns, the dancing elephants and the ancient gods barged in.
These unexpected characters were illustrated in a freehand, organic manner, so as to add an extra personal touch and an appealing contrast to the branding. Naturally, they are all inspired by Konstantinos’ past performances.
The branding receives the final playful twist by being implemented on a carefully selected collection of colorful, textured paper, according to each application.
The branding receives the final playful twist by being implemented on a carefully selected collection of colorful, textured paper, according to each application.
see relevant work
see relevant work
MEET
let's
Jannik Weylandt
Managing Director - Partner
Rådhusstræde 5, 1.
DK-1466 Copenhagen K
Denmark
T +45 53852840
Managing Director - Partner
Rådhusstræde 5, 1.
DK-1466 Copenhagen K
Denmark
T +45 53852840
jannik@lazysnail.design
COLLABS:
Photography by: Nikolas Leventakis
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